Dovetail

What Is Dovetail?

Dovetail is an AI-native customer intelligence platform designed for product, design, and development teams to centralize, analyze, and share customer feedback and research data. It serves as a single system of record for transforming unstructured data from sources like interviews, surveys, support tickets, and calls into actionable insights. In the designworkflow, Dovetail fits after data collection, enabling teams to process qualitative information through AI tools for analysis and visualization. As a paid tool starting at $29 per month, it supports scalable operations for teams handling large volumes of customer interactions.

What Dovetail Does

• Centralizes customer data by importing calls, surveys, interviews, tickets, and reviews from integrations like Zoom, Slack, and Intercom into a searchable library.
• Automates transcription of audio and video files with speaker detection in over 40 languages using Magic Transcribe.
• Identifies key moments in conversations with AI-powered Magic Highlight to suggest highlights for quick review.
• Organizes feedback into thematic clusters using Magic Cluster for pattern recognition and trend analysis.
• Performs AI analysis including sentiment analysis, NLP, and classification to generate reports, dashboards, and visualizations linked to metrics like churn.
• Enables sharing of insights through customizable reports, playlists, canvases, and collaborative tools for team alignment.

How Dovetail Can Be Used

• Designers import user interview recordings from Zoom sessions, where Dovetail auto-transcribes and highlights key feedback on UI elements, allowing thematic grouping on a visual canvas for synthesis.
• Product teams analyze support tickets and surveys to cluster complaints about features like playlist management or offline mode, visualizing trends alongside usage metrics to inform roadmaps.
• Development workflows involve chatting with aggregated data to generate PRDs or prototypes directly from insights, reducing manual review time.
• Cross-functional groups create interactive reports from raw data, sharing playlists or boards to align on customer pain points during sprint planning.
• Researchers automate highlight extraction from multiple sessions, exporting structured data for usability testing follow-ups or A/B experiment prioritization.

Who Is Dovetail For?

Dovetail targets product managers, UX researchers, designers, and development teams working with qualitative customer data in B2B SaaS environments or projects requiring insight from unstructured sources. It suits mid-to-large teams conducting regular user research, feedback analysis, or market validation, particularly those integrating AI to accelerate from raw data to decisions without extensive manual processing. Experience levels range from individual contributors handling interviews to enterprise groups scaling insights across departments.Visit Dovetail