Hailuo AI

Hailuo AI: Cinematic AI Video Generation From Text and Images

Hailuo AI is an AI video generator from MiniMax that turns text prompts and still images into short, high-quality videos with genuine cinematic camera control. Built for creators who want fast, striking clips without a camera or editing suite, it pairs strong image-to-video quality with dedicated tools for directing how the "camera" moves — making it one of the more film-minded AI video tools available.

Key Features

• Text-to-video and image-to-video — Generate video from a written prompt or animate a still image.
• Director models — Dedicated Director models interpret natural-language camera instructions (pans, zooms, movement) for controlled, cinematic shots.
• Hailuo 02 model — Produces video up to 1080p and up to 10 seconds at roughly 24–30 FPS, with physics simulation plus facial and body tracking.
• First- and last-frame control — Guide a clip by setting its opening and closing frames.
• Omni Reference — Feed in a subject or reference to steer the output.
• Styles and templates — Apply style switches and ready-made templates for portraits, pets, holidays, and more.

How Hailuo AI Works

You start from a prompt or an uploaded image, optionally add camera directions in plain language, and Hailuo generates a short clip. The Director models are the differentiator: rather than accepting whatever motion the model chooses, you can describe the camera move you want and get it. Hailuo is available on the web, as a mobile app for iOS and Android, and through an Open Platform API for developers who want to build video generation into their own products.

Output and Platforms

Hailuo outputs video at up to 1080p, up to around 10 seconds per clip, in multiple aspect ratios suitable for social formats. It's accessible via browser, mobile apps, and API, so the same capability can be used casually or integrated into a production pipeline.

Pricing

Hailuo AI offers a free tier (with a watermark) so you can try generation before paying, alongside paid subscription plans that increase your monthly credits, output quality, and the number of clips you can run in parallel. Video generation is credit-based, with higher resolutions and longer clips costing more credits.

Who It's For

• Social media and short-form video creators who want eye-catching clips fast
• Marketers producing quick promotional and product videos
• Filmmakers and storytellers experimenting with AI-directed shots
• Developers adding AI video generation via the API

Conclusion

Hailuo AI, from MiniMax, combines high-quality image-to-video with a standout feature — Director models that give you real, language-driven camera control. Available on web, mobile, and API with a free tier to start, it's a strong pick for creators who want cinematic AI video rather than generic motion.