Format

What Is Format?

Format is a website builderdesigned for creating online portfolio websites. It enables users to showcase creative work through customizable templates without requiring coding skills. As a paid tool in the website-builders category, Format offers subscription plans starting from around $7 per month on annual billing, with higher tiers providing expanded storage and features for images, videos, and eCommerce.

What Format Does

• Provides access to over 90 award-winning, mobile-optimized templates tailored for portfolios.
• Allows uploading and hosting of high-resolution images, with limits varying by plan from 70 to unlimited.
• Supports hosted video storage, up to 15 minutes on Pro plans and 120 minutes on higher tiers.
• Includes eCommerce functionality to sell digital goods, services, or physical products directly on the site.
• Offers SEO tools, custom domain connection, and SSL security across all plans.
• Integrates with photo editing software like Lightroom for direct publishing to portfolios or client galleries.

How Format Can Be Used

• Photographers upload galleries of high-resolution images and share client proofing links for feedback and approvals.
• Artists build portfolio sites with unlimited pages on Pro plans and higher, organizing work into themed sections.
• Designers set up online stores to sell prints or digital downloads, integrating payment processing without transaction fees.
• Creative professionals create password-protected client galleries and use file transfer tools for project workflows.
• Users add blogs for written content and email subscriber forms to build mailing lists on supported plans.

Who Is Format For?

Format serves photographers, artists, and other creatives who need a dedicated platform for displaying visual portfolios online. It fits users handling image-heavy sites, from those starting with basic plans limited to 10-15 pages and modest storage, to professionals requiring unlimited images, video hosting, client galleries, and store capabilities on Pro Plus or Premium tiers. Experience levels range from beginners using drag-and-drop templates to advanced users adding custom code on select plans. Those focused on non-portfolio sites may find blogging or other features limited.

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