Hello, I'm Alexa

What Is Hello, I'm Alexa?

Hello, I'm Alexa is a free educational YouTube channel and online resource created by Alexa Herasimchuk, a senior product designer. It provides insights into designing a design career, particularly in locations like San Francisco, through videos, guides, and shared experiences from her work at companies such as Yelp and Zendesk. The channel fits into the early stages of the design workflow for those entering or advancing in product design, offering practical career guidance rather than design creation tools.

What Hello, I'm Alexa Does

• Shares day-in-the-life videos of product designers in tech environments, including office tours and daily routines in San Francisco.
• Offers personal career stories, from graphic design education to roles at startups and companies like Zendesk.
• Provides free and low-cost design resources, such as lists for getting started in product design.
• Publishes digital guides on building a career in product design, available through her website.
• Creates content on UX research, portfolio building, design interviews, and design thinking processes.
• Hosts videos on job offers, salaries, benefits, and transitioning into design roles without prior experience.

How Hello, I'm Alexa Can Be Used

• Aspiring designers watch day-in-the-life videos to understand routines at tech companies in San Francisco before applying to similar roles.
• Junior product designers follow portfolio tips and UX research study plans to prepare projects for interviews.
• Career changers use career transition guides and job offer advice to navigate entry into product design from other fields.
• Students access free resources and foundational explanations of design thinking and critique to supplement formal education.
• Design teams reference content on community building and growth team experiences for internal operations insights.

Who Is Hello, I'm Alexa For?

Hello, I'm Alexa serves aspiring product designers, UX/UI beginners, and early-career professionals seeking guidance on entering the design field, especially in tech hubs like San Francisco. It targets those with graphic design backgrounds transitioning to digital product design, individuals preparing portfolios or interviews, and career switchers needing practical steps without prior experience. The content supports self-learners building skills through real-world examples from a senior designer's path at Zendesk and Yelp. Visit Hello, I'm Alexa