AIGA Eye on Design

What Is AIGA Eye on Design?

AIGA Eye on Design is an editorial platform published by AIGA, the professional association for design, that explores contemporary design practices and issues relevant to the global design community. It serves as a free resource in the **design** category, offering online articles, a weekly newsletter, and periodic print magazines to inform and connect designers. AIGA Eye on Design fits into the design workflow as a content hub for inspiration, professional development, and community building, rather than a hands-on creation tool.

What AIGA Eye on Design Does

• Publishes articles on design topics, including graphic design, visual culture, and issues affecting designers today.
• Elevates voices of contemporary designers through profiles, interviews, and contributed stories.
• Produces a tri-annual print magazine with themed issues, such as "Invisible" and "Distraction," featuring essays, illustrations, and experimental layouts.
• Delivers a weekly newsletter summarizing latest stories, news, and upcoming events.
• Covers a range of subjects from design history, coding, and art to personal and political aspects of visual communication.
• Provides opportunities for submissions, advertising, and partnerships to engage the design community.

How AIGA Eye on Design Can Be Used

• Designers reference AIGA Eye on Design articles during research phases to understand trends in graphic design or typography.
• Professionals read the weekly newsletter to stay updated on industry events and new designer spotlights amid busy project schedules.
• Teams explore print magazine issues for thematic inspiration, such as using "Distraction" content to discuss focus in client presentations.
• Students and educators access critical essays on design education or cultural topics to inform classroom discussions or personal projects.
• Freelancers submit pitches via the contact form to contribute stories, building their portfolio and network within the community.

Who Is AIGA Eye on Design For?

AIGA Eye on Design targets graphic designers, visual artists, and design professionals seeking in-depth coverage of the field beyond daily tools and software. It suits mid-career practitioners, educators, and students interested in critical perspectives on design history, contemporary issues, and community voices, as well as those following print publishing experiments. The platform supports roles in editorial design, branding, and cultural commentary projects. Visit AIGA Eye on Design