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Apple’s innovative app for creative brainstorming and team collaboration.

Freeform is Apple's free project-management and creative collaboration app designed for visual brainstorming and team coordination. Available across iOS, iPadOS, and macOS, it provides an infinite canvas where users can organize ideas, create diagrams, and work together in real time. Unlike traditional project-management tools focused on task tracking, Freeform emphasizes visual organization and spatial layout, making it particularly suited for teams that think visually and need flexible workspaces rather than rigid structured workflows.
Freeform serves creative teams, project managers, educators, and individuals who prefer visual thinking and spatial organization over task lists and timelines. It works well for small to medium teams collaborating on conceptual work—design sprints, curriculum planning, event coordination, or strategic mapping. Because Freeform prioritizes visual layout and collaboration rather than complex dependency tracking, it is less suited for large-scale project management with strict workflows or teams requiring Gantt charts and formal resource allocation. Users already embedded in the Apple ecosystem benefit most from Freeform's iCloud sync and device integration. Visit Freeform
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