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A visual representation of the steps and emotions a user experiences when interacting with a product or service.
A journey map is a visual representation of the steps and emotions a user experiences when interacting with a product or service. It outlines the user's journey through various phases, highlighting actions, mindsets, and emotions at each stage. This tool helps designers understand user needs, identify pain points, and improve the overall user experience by providing a detailed view of how users engage with a product.
Journey mapping is a powerful tool in UX/UI design, offering a detailed view of user interactions and emotional responses. By leveraging journey maps, designers can create more user-centric products and services, ultimately driving customer satisfaction and loyalty.
Discover tools that help you apply journey map in your work.
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Creating distinct layouts tailored for specific screen sizes rather than using one responsive layout.